Binance Wallet has launched the Yooldo (ESPORTS) Trading Competition on Binance Alpha, giving users the chance to share $200,000 in ESPORTS token rewards.
The competition takes place from January 16 to January 30, 2026 (both at 13:00 UTC). If you qualify to trade Binance Alpha tokens using Binance Wallet (Keyless) or Binance Alpha, you’re set.
Here’s how it works: Your rank is based on how much ESPORTS you buy during the promotion. The top 6,900 buyers will each receive 65 ESPORTS tokens, with a total prize pool of 448,500 tokens available. Only buy transactions count—selling, bridging, or using third-party apps won’t affect your ranking. There’s no maximum on how much you can buy.
To participate, update your Binance App, set up and back up your Keyless Binance Wallet, and start trading ESPORTS through Binance Wallet (Keyless) or Binance Alpha during the campaign period. After the competition ends, Binance will automatically calculate the rankings, and if you qualify, you can claim your reward from the event page.
You must be from an eligible region, complete KYC, and keep your Binance Wallet active. Rewards will be distributed as ESPORTS tokens by February 13, 2026, and they’ll appear in your Binance Alpha account or Binance Wallet (Keyless).
Binance has stated that anyone found cheating, manipulating the market, or abusing the platform will not receive rewards.
Also, remember that crypto prices can be very volatile, and Binance Alpha assets have their own risks such as price swings and slippage. Just because ESPORTS is on Binance Alpha doesn’t guarantee it will be listed on the main Binance Exchange. Always do your own research and make sure these assets are suitable for your risk tolerance.
This announcement was published by Binance on January 16, 2026.
This information is not financial advice—just the latest update.
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