Morgan Stanley Files for $BTC , $ETH , and $SOL ETFs: Why the Banks are Taking Over

The regulatory clarity of 2026 has finally emboldened the "Big Six" banks. Morgan Stanley’s filing for a trifecta of crypto ETFs signals the end of the "experimentation phase" and the beginning of the "Integration Phase."

The Strategic Pivot:

Direct Branding: While Morgan Stanley already manages ~20 ETFs, they rarely use their own name. Branding these as "Morgan Stanley Trusts" shows a high level of conviction.

The Solana Edge: By filing for a Solana ETF with staking capabilities, Morgan Stanley is targeting the "yield-hungry" institutional market that has traditionally stayed away from spot assets.

Distribution Power: Morgan Stanley’s financial advisors can now move from recommending other people’s funds to selling their own, retaining 100% of the management fees.

This move is expected to force peers like Goldman Sachs and JPMorgan to accelerate their own ETF launch timelines.

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