$BTC
Bitcoin is currently trading at approximately $90,700 USD as of January 12, 2026, with short-term fluctuations seen between $90,000 and $91,700 across major platforms, reflecting steady demand despite recent volatility. Looking ahead, 2026 price projections remain largely optimistic, driven by continued institutional adoption through spot ETFs, supportive macroeconomic conditions such as easing interest rates, and post-halving supply dynamics.
Conservative outlooks of best crypto to buy now place Bitcoin in the $91,000 to $95,000 range by year end, while more bullish scenarios point toward $150,000 to $225,000 if ETF inflows accelerate and adoption deepens, although risk off conditions could still trigger pullbacks toward $75,000, making Bitcoin a closely monitored market leader.