#X news🙄🙄
X (formerly Twitter) is facing challenges in new user growth, with a reported decline in its U.S. user base in 2025. According to Nikita Bier, product lead for X, enabling new accounts to grow quickly is one of the platform's biggest hurdles. The interest-based graph model makes it difficult for users to discover content, as they can't sync contacts to access relevant updates.😶
To address this, X has been iterating on its features to make content discovery easier and faster for new accounts. Despite these efforts, the platform faces intense competition from Meta's Threads and concerns over content moderation and brand safety .🙄
Some key statistics about X's user base:
- *557 million* monthly active users globally
- *16%* of US teens used X in 2025, down from 33% in 2015
- *59.7%* of users go to X for news
- *38.1%* follow brands or companies
X is focusing on diversifying revenue streams beyond advertising, exploring areas like payments, long-form content, and creator monetization tools😃😄