Zora is bringing “attention markets” to #solana

#zora just launched a new platform that lets users trade on which topics, memes, or trends will go viral online. Traders can go long or short on social media attention, essentially turning internet hype into a market.

Users can create markets around any topic, track PnL in real time, and cash out anytime. The move marks Zora’s latest experiment blending crypto with the creator economy, this time expanding beyond its Base ecosystem roots onto Solana.