I’ve paid $18 in gas to close a $200 position before. That feeling stays with you. Not because of the money alone, but because of the friction. It breaks the rhythm of trading.

is trying to remove that quiet drag with what it calls a zero friction model. On the surface, it means gas abstracted away through session-based execution. In simple terms, instead of signing and paying for every single action, a trader opens a session and trades within it. Underneath, that changes cost predictability. If a block confirms in around 40 milliseconds, which is 0.04 seconds, the gap between order and confirmation shrinks to something closer to centralized exchange speed. That matters when spreads are moving in real time.

Understanding that helps explain the Binance angle. On Binance spot, fees can be as low as 0.1 percent before discounts. That’s clear, predictable. On many chains, fees fluctuate with congestion. Ethereum gas has spiked above $50 during peak cycles. Solana usually stays under $0.01 per transaction, but congestion still creates uncertainty. Fogo is betting that removing visible per-transaction gas entirely changes how traders think about execution. Less mental math. More flow.

That momentum creates another effect. If fees feel invisible and latency feels steady, on-chain trading starts to resemble centralized books. But there’s risk. Someone still pays for block space. Validators need incentives. If costs are abstracted too aggressively, sustainability becomes a question.

What struck me is this isn’t really about gas. It’s about psychology. The chains that win Binance-native traders won’t just be cheaper. They’ll feel frictionless enough that fees stop shaping behavior at all.

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