When the word ECOSYSTEM is mentioned in an advertising .txt, marketing campaigns related to the financial market, especially on a platform that operates digital assets, the distinction of the term ECOSYSTEM is crucial.
The #ecossistema Brazilian digital finance is not organic like that of Bitcoin. It is an evolution of the traditional financial system, centralized, orchestrated mainly by the Central Bank and driven by innovations such as PIX and Open Finance. Its goal is to modernize, include, and provide more agility to existing services.
On the other hand, #EcossistemaCripto (Bitcoin, for example) was born from the idea of being an alternative financial system, decentralized, without the need for a Central Bank or intermediaries. It is based on a distributed ledger (blockchain) and operates autonomously. Although both are "digital," THE FIRST IS A TRANSFORMATION FROM THE INSIDE OUT, while THE SECOND IS a completely new and independent creation.

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