"In the future, everyone will be world-famous for 15 minutes" - Andy Warhol. This statement has come true in the age of social media.
Have you ever heard someone racing at night? They produce deafening noise. You may hate them, but you cannot ignore them. In fact, it's not the motorcycle making the noise, but their ego.
People long for 'recognition' from family, lovers, friends, and even widespread acknowledgment from the world. This is an instinct just like eating and the need for safety.
Thus, 'traffic' is something that people are eager to enjoy whenever there is a slightest opportunity.
You can also occupy the timeline for 15 minutes and gain 15 minutes of 'immortality'
In the age of social media, traffic is the KPI pursued by every creator
In the age of print and television media, fame is the KPI pursued by celebrities
Let's see how Andy Warhol created 'fame'—he spent a lot of time communicating with actors, and the portraits he painted of celebrities captured certain 'traits' of theirs, and 'mass replication' made it easy for people to capture these 'traits', making those depicted in the paintings more famous.
Social media has made 'traffic' easier; everyone has the potential to occupy the timeline for 15 minutes
There is no doubt that everyone is born with creativity, and everyone must have a way to express themselves.
1. You should discover and showcase your 'most outstanding traits', discussing topics you are most skilled at, most passionate about, and that resonate with the audience
Have you ever had moments where you 'don't care much about the audience, but the audience finds your sharing very charming'? People will know that you have a religious passion for that thing and an unstoppable desire and enthusiasm to share it—that is your area of expertise
2. 'Mass repetition' of these traits and labels, leaving traces in people's memories
Then your desire to be valued will naturally be fulfilled.
AI industrializes content production, and humans must find back their own voice; only a strong personal style can make a difference
Secular immortality refers to the immortality of those who remain in people's memories after death. Now, on social media, anyone can achieve varying degrees of this greatness, for varying lengths of time.
With the help of AI, we have entered an era where everyone is starting their own products; the demands in various fields are becoming more and more detailed, and everyone is desperately trying to create something special, wanting to make a difference and embedding their vision, beliefs, and self-actualization in it, hoping that through its success, they can achieve immortality.
People will also borrow the immortal labels of celebrities to position themselves, drawing on the immortality that has been validated by time, such as friends of Márquez, bloggers of Wittgenstein, and the blogger who understands Peter Thiel the most;
People distinguish themselves from others with the superiority brought by luxury goods; there are also alternative paths like hermits, pursuing exclusivity and uniqueness.
But the top-tier IP must be that you have created a track of your own, and on this track, there is only you. How to recognize your shape in the vast sea of people? Recognize your voice? Only your well-polished longboards and traits, only becoming yourself makes this path uncrowded.
In the end, it all boils down to one thing: you continuously polish your name or work, making it shine as if new, allowing it to traverse the river of time and still be remembered.
This is immortality, another form of eternal life, the ultimate temptation for humanity.
Write some human original content
Some past articles:
(Self-identity is a hacking technique)
(Attention is the wand that wields human potential)
(How to do BD / Sales)
(Payment Financial Geography | A Global Perspective on Crypto Adoption: Financial Freedom Exploration in Turbulent Economies)