Pfizer plans to draw on lessons learned from rolling out Viagra as it maps out the launch of its first obesity medicine https://www.bloomberg.com/news/articles/2026-02-19/pfizer-ponders-viagra-lessons-to-chart-first-obesity-drug-launch?taid=6996f1f372357e0001314741&utm_campaign=trueanthem&utm_content=business&utm_medium=social&utm_source=twitter