I used to think rebranding in crypto was just another trick. Most of the time, it feels like the same project putting on a new mask to attract new money. So when I first saw that Virtua had turned into Vanar, I didn’t take it seriously at all. To me, Virtua was just another NFT project from the last bull run that never really found its place. I assumed Vanar would be no different.
But the more I looked into what they’ve been doing behind the scenes, the more my opinion started to change. Their development activity, product changes, and overall direction over the past year showed something very different. This wasn’t just a name change. It felt more like a project that had been forced to rethink everything in order to survive. They stopped chasing the idea of building a flashy metaverse and instead focused on becoming a base layer that brands and developers could use for spatial and 3D experiences.
Right now, blockchain games and NFTs are stuck. The biggest problem is how hard they are for normal people to use. Asking someone to understand wallets, gas fees, and seed phrases just to buy a digital item is unrealistic. Most people don’t care about how the tech works. They only care if the experience feels simple. Vanar seems to understand this now. They are compatible with Ethereum, so developers can move over easily, and they are trying to make the user experience feel like Web2. Things like social login and easy payments actually work, even if the design still feels a bit technical.
What really caught my attention was how they’re thinking about 3D and AR assets. With devices like Apple Vision Pro, everyone is talking about spatial computing. But almost nobody is talking about who actually owns those digital objects. If you buy a virtual item in AR, where is the data stored? Usually, it’s on some company’s server, which means you don’t truly own it. Vanar is trying to put that spatial data on the blockchain itself, not just the image but the structure, position, and behavior too. It’s a big idea, and a lot of it is still early, but the direction feels different from anything else in this space.
This change hasn’t been easy for them. Many of the old users left, and there are still people upset about migration problems. The community is much smaller now, and the token price shows how forgotten the project is. Compared to chains that are constantly in the spotlight, Vanar feels invisible. But in a strange way, that’s what makes it interesting. There is no hype left, only the core vision.
They don’t need to beat the big chains at speed or security. They only need one or two real-world partners to prove that this idea works. I even tried running a validator on their test network. The rewards were tiny, but the experience showed me how carefully they’re trying to balance decentralization with something enterprises can actually use. This is not a project built for quick hype or retail excitement. It’s slow, quiet, and honestly a bit boring.
But in a market full of noise, maybe that’s a good thing. I don’t see this as a quick flip. I see it as a long-term bet on the kind of infrastructure the next version of the internet might need. If it fails, I can live with that. But if it works, it could be one of those things people only understand years later.