Stacy Muur posted on X about the valuation of CoinGecko, which is currently estimated at $500 million. CoinGecko attracts approximately 18.4 million visitors monthly, and its advertising revenue is a significant contributor to its earnings. Ads typically sell for $8-$10 per 1,000 impressions, and with three ad slots, CoinGecko could earn around $500,000 per month, translating to an annual revenue of approximately $6 million.
However, CoinGecko's revenue is not solely dependent on advertising. The company also benefits from alternative revenue sources such as premium listings and animated icons. These additional streams suggest that CoinGecko's annual revenue might be closer to $10-12 million.
Despite its substantial valuation, CoinGecko's $500 million price tag is considered reasonable when compared to other Web3 companies, some of which are trading at valuations exceeding $1 billion. The attention CoinGecko commands allows it to explore new product offerings, potentially enhancing its market position further.