Steak 'n Shake has purchased $10 million worth of Bitcoin, adding it to their corporate treasury while continuing to accept Bitcoin payments across all U.S. stores via the Lightning Network. This strategy aims to reduce credit card fees and attract younger customers, contributing to a 10% increase in same-store sales year-over-year in Q2 2025. The move exemplifies growing corporate Bitcoin adoption, though the investment size is smaller compared to major public companies.

#BTC