Plasma is not trying to get users. Our time is what Plasma is really competing for.
A lot of cryptocurrency projects are trying to get people to use them. They want to get peoples attention and have them do things on their site every day. This is something that most crypto projects are doing. They are fighting for users. They want people to be active on their site every day which is a big deal for these crypto projects.
Plasma does not seem to be interested in that race at all. Plasma is just not showing any interest in the race.
I noticed something recently that really caught my attention. It was not all the talk on media or the big headlines about Total Value Locked. What I found interesting was something much quieter. I realized that money does not stay on Plasma for long. Transactions happen they get processed and then they are finished very fast. This is not normal for many systems. The people who built Plasma designed it this way on purpose. Plasma is set up so that transactions come in execute on Plasma and then move on from Plasma fast.
To me Plasma is really about making the most of the money that moves through it rather than looking good on the surface with fancy numbers. Plasma is focused on performance not just on what people think.
In finance being quick is not only about speed. It is also about not wasting time. When money just sits there it is not doing its job. Big companies do not like money that is not being used well. They dislike idle money even more than missing profit. Big companies want their money working at all times.
That is why infrastructure that shortens settlement time reduces execution problems and minimizes losses becomes very attractive to operators. Serious operators prefer systems that are reliable predictable and efficient. Infrastructure like this is valuable because it helps reduce losses.
Plasma seems to be built exactly for this purpose. Everything about Plasma points in that direction.
Plasma does not try to trap money with rewards or stories. It simply lets money move through it easily. Regular traders may not notice this much but it is extremely useful for large companies that need smooth reliable and predictable systems. Plasma benefits from this because it allows money to move through the network quickly.
Plasma is not asking money to stay. Plasma just exists and it does not need money to sit there. Plasma is not built to hold money. Plasma will continue to exist even without it.
The way Plasma is designed also explains why it does not chase attention. Systems like this do not need huge crowds. They need trust and they need to work properly all the time. Consistency and reliability are what matter most for Plasma.
If stablecoins continue to be the main way people move real value then platforms that make this movement easy may become more important than those focused on total value locked. Stablecoins play a key role because they are all about moving value efficiently.
Final Thought
Plasma does not want to be where money is sleeping. Plasma avoids idle money.
Plasma wants to be where money is moving. It wants value to pass through smoothly quietly and repeatedly without friction. Money needs to keep flowing. Plasma wants to sit right in the middle of that movement.
This is not a common strategy. Most projects do the opposite.
But it is often the strategy institutions care about the most.