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# Tutorial: Booster Campaign Special Phase

## Task 1: **Join the Bitlayer CreatorPad Mindshare Campaign on Binance Square
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- **Join Bitlayer CreatorPad Mindshare Campaign on Binance Square.** Create at least one original content about Bitlayer on Binance Square with a minimum of 100 characters to earn mindshare and climb the leaderboard. Please Tag @BitlayerLabs and use the hashtag #Bitlayer. The Top 100 creators on the Bitlayer Leaderboard, based on the last 7 days as of August 23 at 9:00 AM (UTC+0), will **equally share a total of 100,000 $BTR tokens.**
- Bitlayer Leaderboard is a specialized ranking for creators working on Bitlayer content creation. Rankings are determined by the quality of content produced by each creator, with higher-quality content earning better positions on the leaderboard.
- To be eligible, users must click "Join Campaign" on the Booster Mission page. If you rank among the Top 100 on the leaderboard at August 23, 9:00 AM (UTC+0), please make sure to VERIFY your eligibility in the "Bitlayer Booster Campaign - Special Phase" within the Binance Wallet between August 23, 9:00 AM (UTC+0) and August 24, 9:00 AM (UTC+0) to win your share of the 100,000 $BTR reward pool. Failure to click "Join Campaign" and "Verify" will result in disqualification from the reward, with no exceptions.
- Bitlayer Leaderboard on Binance Square: https://www.generallink.top/en/square/creatorpad/bitlayer/leaderboard

## How to Join **Bitlayer CreatorPad Mindshare Campaign on Binance Square**

[**CreatorPad**](https://www.generallink.top/en/square/reward-station/) is a new monetization platform for Binance Square creators to earn rewards for high-quality content creation.

- Create at least one original content about Bitlayer on Binance Square with a minimum of 100 characters to earn mindshare and climb the leaderboard. Please Tag @BitlayerLabs and use the hashtag #Bitlayer.
- To be eligible, users must click "Join Campaign" on the Booster Mission page. If you rank among the Top 100 on the leaderboard at August 23, 9:00 AM (UTC+0), please make sure to **VERIFY your eligibility in the "Bitlayer Booster Campaign - Special Phase" within the Binance Wallet between August 23, 9:00 AM (UTC+0) and August 24, 9:00 AM (UTC+0)** to win your share of the 100,000 $BTR reward pool. Failure to click "Join Campaign" and "Verify" will result in disqualification from the reward, with no exceptions.

## How are scores on Bitlayer Leaderboard calculated?

Posts will be reviewed and ranked using our content scoring algorithm, which takes into account the following criteria:

- **Creativity**
This measures how novel, unique, or fresh your ideas and expressions are. Originality is highly encouraged—using AI-generated content is not promoted, as we value high-quality, creative, and original works. We appreciate posts that introduce new concepts, formats, or perspectives. It’s more about high-quality, original work that stands out. Whether it’s through new ideas, unique storytelling, or clever use of multimedia, if your content is creative and adds something new, it’ll score higher.
- **Professionalism**
This looks at how deep and well-crafted your content is, plus the quality of multimedia elements like images, videos, charts, or infographics. We really want creators to focus on high-quality, in-depth content that shows off their expertise. Whether it's a researched article, industry analysis, or expert commentary, we value creators who dive deep into niche areas—whether that’s on-chain analytics, GameFi, or EVM technology. If your content helps people understand complex topics better, it’s going to get a higher score.
- **Relevance**
Here, we’re looking at how well your content taps into trending topics in the crypto and blockchain space. Posts that give in-depth analysis, research, or timely insights into emerging trends will rank higher. We want creators to approach crypto projects, markets, or trends from different angles—whether that’s reviewing new projects, analyzing market movements, or exploring tech advancements. Whether it’s DeFi, NFTs, or Layer-2 solutions, content that’s practical, explores real-world use cases, or uncovers market opportunities will stand out. Plus, if you can make smart predictions based on current trends, that’ll give you extra points.

## **Task 2: Hold A Lucky Helmet NFT in the Binance Keyless Wallet**

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- Bitlayer Lucky Helmet NFT (CA: 0x260ac1a14a89fd24c72b84092629f14964556299) is the official NFT of Bitlayer.
- **The first 400 users** holding a Bitlayer Lucky Helmet NFT in the Binance Keyless Wallet and having verified the task in Special Phase will **equally share a prize pool of 800k $BTR.**
- In Bitlayer x Binance Booster Campaign, every phase from Phase 2 to Phase 3, Bitlayer Lucky Helmet holders may be able to share a dedicated reward pool for Lucky Helmet Holders.
- If you are a Lucky Helmet Holder in your Binance Keyless Wallet, you may verify the task directly with no extra cost. If you don’t have a Lucky Helmet NFT and still want to be qualified for rewards, you may get one via the [NFT marketplace](https://element.market/collections/bitlayer-lucky-helmet).
- Please note that each unique Bitlayer Lucky Helmet NFT ID is eligible for one Binance Booster task verification in each Phase of the Booster Campaign. If you happen to buy a Lucky Helmet NFT that has been verified in Special Phase, the NFT cannot be verified again in Special Phase; you may only be qualified for the dedicated Lucky Helmet prize pool in afterwards Phase 3.